Our proprietary sportsbook, Tiger, has now launched in the UK through our BetMGM, LeoVegas and BetUK brands! Customers can enjoy a tailored sports betting experience with standout features including odds boosts, partial cash out, flex combi, and much more.
LeoVegas Group’s Tiger sportsbook journey has already seen successful launches in Denmark, Brazil and most recently its home-turf Sweden. The UK marks the next chapter as we continue to grow into a global tier-1 operator in control of our technical destiny.
“This marks one of the most significant moments in our two-year journey to build a world-class, proprietary Sportsbook,” said Adrian Vella, Chief Product and Technology Officer at LeoVegas Group. “Every market launch has helped us refine the platform, improve the customer experience and strengthen our competitive edge. Launching in the UK demonstrates our commitment to investing in our own technology – giving us the speed to innovate, greater flexibility and a strong foundation for long-term strategic growth.”
James Derbyshire, Sports Director UK&I at LeoVegas Group also commented on the achievement, “Launching our proprietary sportsbook, Tiger, in the UK is another huge milestone for the Group. As one of the most competitive igaming markets in the world, I’m excited to see our customers enjoy the product and engage with some fantastic new sports betting features tailored specifically for the UK market. A massive well done to our global team, who’ve worked so hard to keep Tiger’s international rollout on track and deliver for our customers.”
